Have you ever embarked on a new journey only to discover the existence of a previously unknown community that turned out to be instrumental in your success? This has now been my experience on multiple occasions, such as when I began my career as a Physician Assistant and when I delved into the world of real estate investing. In both instances, I found communities of individuals who shared my interests and goals and who pushed me to grow and excel. As I embark on my latest venture, starting a blog, I’ve once again stumbled upon a community poised to play a significant role in my journey: FINCON.

What is FINCON?

     FINCON is a leading digital marketing conference specifically curated for personal finance content creators and brands. The event features a rich array of lectures, workshops, meetups, and Q&A sessions, all conducted by expert speakers who share their extensive knowledge and firsthand experiences in the digital marketing arena. Attendees can interact with diverse professionals, including podcasters, bloggers, financial coaches, YouTubers, and other content creators and writers. It serves as a remarkable platform for networking with individuals who share similar passions and interests. However, FINCON is more than just a conference- it’s a vibrant and supportive community united by a shared commitment to helping one another excel and flourish in the dynamic fields of personal finance and content creation.

Going as a newbie

     Navigating large conferences as an introvert can be challenging. I am an introvert by nature, and the idea of self-promotion and seeking notoriety doesn’t come naturally to me. I tend to downplay my achievements and am far more comfortable celebrating the successes of others. While I am confident in my abilities and know I can excel at anything I put my mind to, I never want to come across as arrogant or boastful. I am my own harshest critic, often focusing on the flaws in my work, which can make it challenging to promote my projects confidently.

      This apprehension was at the forefront of my mind as I prepared to attend FINCON as a newbie. My co-writer and partner in this blog could not attend due to work commitments as an ER physician, which only intensified my nervousness. However, I managed to persuade my husband to join me for support. I convinced him that the conference would benefit him as a new real estate agent and could potentially inspire him to create more content or start his own podcast.

Preparing to Go

     In the lead-up to the conference, I found solace in a Facebook group where other newcomers to their respective niches were also planning to attend. It was reassuring to know that I wouldn’t be the only one there with a relatively small following—our blog was only two months old at the time.

     On the first day of the conference, my fears quickly dissipated. I was pleasantly surprised to find myself surrounded by a community of people who were eager to share their knowledge and inspire others in the same field. The sense of camaraderie and support was palpable, and it became clear that FINCON is more than just a conference—it is a community of like-minded individuals dedicated to helping each other succeed.

Speakers at FINCON

What did I learn from FINCON as a NEWBIE?

Key takeaways

Take Breaks

     One piece of advice I’d like to share is to take breaks when needed, even if it means missing a session. As a Type-A personality, my instinct was to attend every session, from morning until night, not missing a single item on the schedule. However, this quickly proved overwhelming, given the sheer volume of topics covered at FINCON. Instead, I prioritized the sessions that felt most relevant and practical for my immediate needs and those that I felt would provide actionable insights for our blog.

     During break times, I took advantage (slightly forced by my husband) of the opportunity to mingle with attendees from the previous sessions and to speak directly with speakers from sessions that had just concluded. This allowed me to ask face-to-face questions and gain valuable insights beyond the delivered content.

Attend Niche Sessions

NICHE meetups

     I also highly recommend attending the round table talks and niche meetings. These smaller, more intimate settings were the most accessible places to network. In particular, the niche groups were fantastic. At the blogging niche group I attended, I picked up critical tips on the organization and running of a blog. The roundtable talk I attended was led by a retired physician turned full-time content creator, Dr. Christopher H. Loo. Both experiences allowed me to network with others and seek advice on starting as a newbie. Everyone was incredibly receptive and understood the challenges of starting from scratch.

FINCON Speakers

Spend Time in FINCON Central

     Another great takeaway was spending time in FINCON Central, where sponsors and vendors set up booths. This was an excellent opportunity to meet authors, get books autographed, network with potential partners, and discover companies that could be useful for our blog. I regret not spending more time there, as I met several people with whom I have since followed up. I plan to make the most of this opportunity at future FINCONs.

Network with Speakers

      Furthermore, I want to emphasize the importance of staying after sessions to talk to the speakers. They are experts in their fields and are genuinely eager to help. One speaker who stood out to me was Garit Boothe, an SEO consultant expert who hosted a session on Advanced SEO. Despite being a beginner, I’m glad I attended his talk. Garit offered to help people with brand creation and feature newbies on his site. This was an incredible opportunity, and I’m excited to learn more from him.

Follow Up

     My last takeaway is that after FINCON, make sure to follow up with the people you meet. I met many amazing individuals at the conference, but those connections would fade away without follow-up. This is true for anyone in this business. When you network and meet people with whom you can share value, always follow up and keep them in your circle to continue this support.

Expectations for Future FINCONs

     One surprising aspect of FINCON that I hadn’t anticipated was discovering a sense of community that makes me want to return year after year. I have high expectations for future FINCONs. The ever-evolving nature of the financial world will result in sessions and content that become increasingly relevant and valuable.

     As a newcomer, the volume of information was daunting, but the knowledge I gained will be invaluable as we progress in our blogging journey. In the future, I plan to approach FINCON with clear and specific goals in mind. This year, I was trying to absorb knowledge at an overwhelming pace. Next year, however, I will have a better understanding of what to expect and will be able to tailor my experience to the specific needs of my business at that time.

     Overall, my experience at FINCON was incredibly positive, and I wholeheartedly recommend that anyone in this space attend the conference. Regardless of your experience level, there is something valuable for everyone. Even if you’re just starting out, the insights and connections you’ll gain are well worth it.

FINCON attendance

     If you want to learn more about FINCON or my personal experience, please don’t hesitate to reach out. Additionally, I’d like to highlight a few of my favorite speakers from this year’s conference, whose expertise made a lasting impression on me. Be sure to check out their pages and learn more about why they are esteemed speakers on the FINCON stage:

Garit Booth: SEO Expert

Dr. Christopher Loo: Financial Freedom for Physicians

Belinda Rosenblum: Financial Coach and Founder of Own Your Money

Steve Chou: Author of “The Family First Entrepreneur”

Daniel Shin: Physician and Creator of “The Darwinian Doctor”